iPhone 12 Professional Max revisited: The nice and dangerous six months later

The Apple iPhone 12 family is a bona fide success. Six of the highest 10 smartphones offered globally in January, 2021, have been Apple gadgets, with the iPhone 12 Professional Max leading the way in popularity within the US. That tells us one thing: individuals do in actual fact need big-screened gadgets with succesful cameras. In reality, demand for the iPhone 12 sequence can be anticipated to stay robust by way of the third quarter forward of the iPhone 13’s fall debut.

Nothing seems to be poised to steal the iPhone 12 Professional Max’s mojo, at the very least not but. Android cellphone makers have flooded the market in the course of the early months of 2021 with compelling flagship fare. There’s the Samsung Galaxy S21 Ultra, the Oppo Find X3 Pro, the OnePlus 9 Pro, and the Xiaomi Mi 11 Ultra, amongst others.

What in regards to the iPhone 12 Professional Max makes it so widespread? Is it the superior triple digital camera system, the speedy efficiency, or the wonderful battery life? It might be any of these items. The true query is: is it nonetheless value shopping for in the present day? Six months after its preliminary launch (November 13, 2020), discover out what’s good and what’s dangerous about Apple’s top-tier flagship on this iPhone 12 Professional Max overview revisited.

Apple iPhone shopping for information: Which iPhone is right for you?

The nice


iPhone 12 Pro Max side rails in hand 2

Credit score: David Imel / Android Authority

Apple’s home made silicon is difficult to beat. The iPhone 12 Professional Max has the corporate’s A14 Bionic processor inside, which is the corporate’s high cellular chip. The iPhone 12 Professional Max was a complete beast when it launched and it nonetheless is to today. Every little thing in regards to the cellphone’s efficiency has remained top-notch.

In a head-to-head check Android Authority carried out final fall, the Apple iPhone 12 (not the Professional mannequin, however with the identical processor) easily smoked the Samsung Galaxy Note 20 Ultra. The Apple cellphone constantly outperformed Samsung’s flagship when it comes to each CPU and GPU. Granted, the Observe 20 Extremely was a Snapdragon 865 machine. Qualcomm’s Snapdragon 888, which powers numerous 2021 flagships, is a technology sooner than the 865 — however Qualcomm didn’t shut the hole. The iPhone 12 Professional Max nonetheless handily beat an 888-toting Samsung Galaxy S21 in our Pace Check GX testing.

The Apple iPhone 12 Professional Max is simply as blazing quick six months on because it was on day one.

Nothing has modified in regards to the iPhone 12 Professional Max’s efficiency since day one. Even after a number of software program updates, it’s simply as quick, simply as clean, and simply as highly effective because it was on launch day. That’s the way in which we prefer it. Furthermore, it’ll stay that method. Apple gadgets are likely to retain their efficiency profile for an extended time period when in comparison with their Snapdragon-equipped rivals. In different phrases, the iPhone 12 Professional Max will proceed to carry out nicely for years.

Battery life

Battery lifetime of the bigger iPhone 12 Professional continues to be glorious. I can’t kill this cellphone. The iPhone 12 Professional Max has a bigger battery than the usual iPhone 12 Professional, and it reveals. Not solely am I getting a full day, however I’m additionally getting one and a half days of battery — at the very least — between fees. Even on days after I use the cellphone intensely (streaming video for hours), it has 40% left within the tank come midnight.

The iPhone 12 Professional Max outlasts a lot of the competitors.

Generally telephones will present a small hit to most battery life by the six-month mark. Not so with the Apple iPhone 12 Professional Max. It’s nonetheless going robust and outlasting a lot of the competitors. We all know that Apple tweaks its software program over time to assist preserve battery life on older telephones. We count on the iPhone 12 Professional Max will preserve strong battery life for a while.


Apple’s triple digital camera association produces a number of the highest high quality images accessible from a cell phone. Time hasn’t modified that. Granted, the Galaxy S21 Ultra now challenges Apple, however Apple remains to be within the struggle. Extra to the purpose, the iPhone 12 Professional Max, with its large foremost sensor and highly effective telephoto lens, remains to be a category chief.

Listed here are some current samples so that you can take a gander at:

You’ll be aware sharp focus, good publicity, and correct white steadiness/colour all through. Need to see extra from the iPhone 12 Professional Max digital camera? Try our shootouts beneath.

iPhone 12 Professional Max digital camera shootouts:

Software program

iOS isn’t for everybody, to make certain, however given its recognition, you’ll be able to’t write it off. iOS 14 is among the many strongest upgrades to iOS but, and one which makes the platform behave extra like Android than ever.

For instance, iOS 14 supports app widgets. I do know, I do know, Android has from the early days, however follow me right here. A lot of the widgets I’ve tried have labored nicely and been easy to arrange. Not each first- or third-party app has a widget, and that’s a little bit of a disgrace. I’d like to see much more widgets from app builders.

iOS 14 additionally (lastly!) has an app drawer of types.

iOS 14 additionally (lastly!) has an app drawer of types. The App Library, because it’s known as, is the far right-most residence display screen panel and it accommodates all of the apps put in on the cellphone. That is one other function that’s been accessible to Android gadgets for the reason that starting. Helpfully, Apple has organized them by utilization/sort and it does an excellent job of robotically categorizing them. I discover myself utilizing the App Library increasingly to entry apps, slightly than simply use the house display screen icons.

Siri nonetheless isn’t pretty much as good as Google Assistant (will it ever be?), however Siri Recommendations have gotten higher over time and I now discover them slightly helpful. Seen while you pull down on the house display screen, they usually counsel an app or an motion proper as I’m desirous about it. It’s sort of eerie.

Final, Apple delivered higher software program help to its gadgets than simply about every other machine maker out there. Telephones which are years outdated are nonetheless capable of run the most recent model of iOS. For instance, based on information from Apple, 86% of all telephones launched within the final 4 years are working iOS 14.

For these coming from an Android machine, iOS 14 makes for the best transition thus far.

The not so good


iPhone 12 Pro Max side rails

Credit score: David Imel / Android Authority

The iPhone 12 Professional Max nonetheless seems to be good, however it actually doesn’t really feel good. The cellphone has a chrome steel band that wraps across the total periphery, whereas Apple’s proprietary “ceramic defend” protects the cellphone from breakage. It’s a cultured, if conservative, look in in the present day’s market. Toss in an IP68 score and also you’ve received a reasonably robust cellphone. It could deal with minor bumps and bruises simply effective, in addition to an unintended dunk within the pool. That’s all good.

Associated: The best Apple iPhone 12 Pro Max cases you can buy

What’s not good? The vertical aspect rails. The cellphone has sharp edges back and front the place the metallic and glass meet at perpendicular angles. Mixed with the cellphone’s sheer measurement, it’s a literal ache to have in your pocket. I can’t let you know what number of instances I’ve uncomfortably jammed my leg when shifting round with the iPhone 12 Professional Max in my pocket. As I famous, I just like the look of this design rather a lot. Virtually talking, nonetheless, it’s uncomfortable regardless of how you utilize the cellphone. Consolation is essential.

Right now’s Android flagships are, by and huge, smoother and extra snug relating to every day use. I’m considering the liquid Oppo Find X3 Pro. Svelte is nice.


iPhone 12 Pro Max screen with neon 1

Credit score: David Imel / Android Authority

The iPhone’s display screen is lots vibrant, provides effective decision, and handles most content material simply, however there are two main sticking factors I can’t ignore now that we’re one-third of the way in which by way of 2021.

First, the notch. No different main flagship is delivery with a notch, not anymore. Samsung, OnePlus, Oppo, Xiaomi, and others have all moved to punch-hole designs for his or her shows. The punch-hole is a way more elegant approach to handle the user-facing digital camera. It’s far much less apparent, significantly when watching video. The notch on the iPhone 12 is a severe bummer. After all, Apple isn’t solely sticking the selfie digital camera in that notch, it’s additionally received its high-tech Face ID sensors in there. Rumors counsel the notch will get barely smaller within the iPhone 13, however it’ll nonetheless be there. I’m strongly hoping this isn’t the case.

The notch on the iPhone 12 is a severe bummer.

Second, the display screen’s pace. Most 2021 Android flagships (and even a strong handful of 2020 flagships) sport 120Hz high-speed shows. The iPhone 12 Professional Max show contains a 60Hz refresh charge. The distinction is most seen when scrolling up and down web sites, lists, or different vertical content material. Granted, the iPhone 12’s show is clean for a 60Hz panel, however it doesn’t fairly match the great thing about in the present day’s 120Hz panels. Right here’s hoping the iPhone 13 show makes the soar to 120Hz.


There’s no query the iPhone 12 Professional Max is an costly piece of {hardware}. It begins at $1,099 for the 128GB model and runs as much as $1,199 for the 256GB mannequin and $1,399 for the 512GB variant. You will get decent deals from US carriers, however the uncooked pricing from Apple stays unchanged except you will have a trade-in.

Samsung’s Galaxy S21 handsets are priced equally to the iPhone 12 household. That’s excellent news for Apple. Different competing gadgets, such because the $969 OnePlus 9 Pro, are available in a bit beneath the 12 Professional Max’s value, whereas others such because the ~$1,500 Xiaomi Mi 11 Ultra blow proper previous it. Suffice it to say, if you’d like among the best telephones available on the market, you’re going to want to pony up the money. The usual iPhone 12 Professional prices $999 in the event you don’t thoughts the smaller display screen and battery.

Charging pace

Whereas the iPhone’s battery life holds up, the charging speeds are among the many slowest within the flagship market. The cellphone helps wired charging as much as 20W and wi-fi charging as much as 15W. That’s provided that you purchase Apple’s chargers, which aren’t included with the cellphone. In case you use a third-party, Qi-based charger your wi-fi charging pace is proscribed to a pokey 7.5W. Utilizing the non-compulsory Apple wall charger will web you roughly a 50% cost in about half-hour.

See additionally: The best iPhone chargers

The vast majority of Android flagships can cost from 0% to 100% in 40 to 50 minutes. The Xiaomi Mi 11 Extremely, for instance, sports activities 67W wired and wi-fi charging and goes from empty to full in simply 41 minutes. And the quick charger is included within the field.

Apple must up its charging recreation large time.

Apple iPhone 12 Professional Max overview revisited: The decision

iPhone 12 Pro Max back with neon 1

Credit score: David Imel / Android Authority

To be totally clear, the iPhone 12 Professional Max is my every day driver in the mean time. I’ve used it because it went on sale final November. Earlier than that, I used to be on a Google Pixel 4 XL for a yr.

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After utilizing this cellphone for six months, it’s simple to see why the cellphone is so profitable for Apple. It covers all of the fundamentals after which some. It provides high-quality {hardware} that’s robust and constructed nicely, it has a number of the finest efficiency of any machine, packs battery life that competes with most flagships, and snaps a extremely good photograph. Certain, there are some detractors, such because the gawky design, gradual display screen, and excessive price ticket, however different telephones undergo from these identical points.

From my perspective, the iPhone 12 Professional Max has utterly lived as much as its promise. The problems I’ve famous above have been there when it first went on sale. Six months hasn’t modified the equation in any respect. In case you’re out there for an iPhone and wish the largest display screen, the highest-quality digital camera, and the very best battery life you may get, the iPhone 12 Professional Max is the one possibility for you.

iPhone 12 Professional Max

The iPhone 12 Professional Max delivers blazing-fast efficiency, 5G connectivity, a top-tier triple digital camera, and rather more.

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